When you see that bright red-and-white combo, which drink do you instantly visualise?
Or when you see the yellow, blue, green and red on a G?
Or an apple with just one bite off of it?
This one might make you crave chocolate but what do you imagine when you see the brown-and-white combo?
The brands you just imagined show the power of a logo. This is passive marketing, so every time you see their colours. Your brain craves the experience of using their product.
The strategy is to develop the same passive marketing for your business too.
Once we develop your brand’s logo that conveys your solution’s identity. It is presented to your target audience through Google and Social Media.
Now, anytime or anywhere they see colours or elements similar to your logo. Their brain backtraces it to your service. And sub-consciously they’re trained to remember your solution for whenever they might need it!
