Fine Arts Conservation Laboratories are the most prestigious art conservation lab operating in the U.S. right now, don’t take our word for it ask the art enthusiasts around you. Imagine if the Facebook page of a business as reputed as this, was taken down?
Immediate reinstatement was crucial for us because it was the driving force for FACL’s new customers. Leading us to achieve the goal within 30 days.
Aware of the fact that if we took the route of appeal, it may take well over 90 days before the page is visible let alone bringing in any new customers during the appeal period. So we created a new page.
FACL’s previous page had more than a thousand followers and likes which displayed instantly-converting credibility to new prospects. So we targeted to double that number of followers and likes on the new page.
Crafting posts that were information based yet greed-triggering (neuro-linguistically programmed), we ran an area-based ad campaign on the page. Which could have been pocket-breaking, but with our goal to keep the costs minimal we were able to gain 1800 followers at 97¢ each.
